BECAUSE WHAT COULD BE MORE BADASS THAN, LIKE, FOLLOWING YOUR DREAMS?!
There is a LOT to learn as well as a lot to DO, and it’s like putting together one of those 1,000-piece puzzles that gives you a wicked headache.
On top of that, maybe you’re juggling this dream of yours with a full-time job, parenting, and/or trying to survive a global pandemic.
You need honest feedback on your ideas, help with your mindset, a lot of cheerleading, and maybe even a little hand-holding as you take this giant leap into entrepreneurship.
That’s what I *wish* I’d had the first couple of years I was struggling to get my business off the ground.
I had to do a lot of costly learning and a ton of inner work to push through the challenges of starting my coaching business.
I dug myself tens of thousands of dollars in debt and nearly quit more than once before I figured out how to actually make money in my business.
And I SO don’t want that to happen to you!
I’ve seen waaaaay too many entrepreneurs (myself included) get sucked into shiny-object syndrome, buying ALL the courses and doing ALL the things, and then cycling through overwhelm and discouragement and ultimately doing NOTHING because it feels like nothing is working.
As a mindset coach I was working with my entrepreneurial clients to embrace a mindset of UNperfectionism and find the courage to launch their business and put themselves out there before they felt “ready.” (Newsflash: you will never feel ready!)
But once they locked in the right MINDSET, they were still stuck without a clear STRATEGY, not knowing what to do next.
I launched the Badass Business Bootcamp to distill all the foundational pieces of starting a business into a step-by-step framework that would be easy to implement.
And over the course of just a few months, my clients went from stuck and overwhelmed to clear and confident, connecting with people who were really excited to work with them.
In case we haven’t met yet…
Hi, I’m Liz Medford.
Your whole LIFE is about to change once you say YES to the Badass Business Bootcamp!
At the heart of the Badass Business Bootcamp is a deep dive into your own personal development so that you can STOP hiding in the shadows and START showing up to serve the people you know you can help.
Because ultimately it’s not about you - it’s about THEM!!!
There is someone out there RIGHT NOW wishing that the universe would manifest a solution to the thing they’re struggling with.
YOU ARE MEANT TO BE THEIR MENTOR.
They won’t be able to hear the message from anyone else.
SO WHAT ARE YOU WAITING FOR?!?!?!?
Our first module gets you oriented to the program with all the logistics you’ll need to make the most of our time together. You’ll also do some visualizations to acknowledge and overcome your fears, and get clear about the dream you have of your life one year from now.
It’s really important to ground your business in your personal values and understand how it fits in with your life purpose. We kick off the program with some “Life Coaching 101” exercises to get clear on the big-picture WHY behind your mission and vision.
The biggest mistake entrepreneurs make is trying to be all things to all people. The result is that your message doesn’t appeal to anyone. We are going to get super clear about who you help and how you help them so that you have ONE core offer and market in a way that will reach the people who need it most.
As a solopreneur, you are your brand. And your story is your brand story. In this module we will use a special framework to tell your story in a way that resonates with your ideal client and positions you as the expert who can help them.
Where many entrepreneurs fail is that they don’t craft a message that resonates with their ideal client. I will teach you a technique for market research that will have your prospective clients feel like you are reading their mind. This is also a great accidental way to score your first clients!
In this module you’ll learn how to analyze your market research in order to use it in your marketing materials. You’ll also research your competitors so that you can position yourself within the market.
Before we dive into your offer and pricing, we need to get real about your money mindset. These lessons will explore your current beliefs about money, and use the power of visualization to help you let go of your old money stories and embrace new, empowering beliefs about money that will serve you in your business and your life.
Many businesses get bogged down and fail because they have too many offers, their offers aren’t meeting their client’s needs, or they are priced in a way that is not profitable. In this module we take a deep dive to craft an irresistible offer that allows you to grow and scale, and price it in a way that reflects its true value to your client.
You don’t need a whole website to sell your offer. All you need in the beginning is a well-designed sales page. I’ll show you how to structure your sales page and make your words compelling to your ideal client so that you can sail over this tech hurdle and be ready to make your first of many sales!
Most of my clients are so over social media. And social media really isn’t where it’s at in terms of growing your business. You need to start building an e-mail list that you OWN, versus a social media following that could be deleted overnight. And you’ll do that with a well-designed lead magnet that makes your ideal client eager to learn more.
You may have already tried posting blogs and all kinds of stuff on social media and then hearing crickets. So many entrepreneurs don’t gain traction because they are posting the wrong things. Learn how to create fun and engaging content that connects with your ideal client and positions you as the expert who can help them.
By the time you get through all these modules, you will be ready to launch your new offer to the world and start growing your audience! In this module you’ll put it all together and create a plan for getting your work out into the world and start landing clients.
A: That’s awesome! I bet you are really cool and creative. While this program does not focus on selling physical products, I would highly encourage you to incorporate a service-based offer or digital product into your business (like a course or membership) that will help you scale your revenue so you don’t burn yourself out. And I can definitely help you with that, so let’s chat!
A: There is so much “bro marketing” in the online business space that I feel strongly about creating a container that feels safe for entrepreneurs who identifies as female and who want to uplift and support one another while also living fully into all the other badass roles they take on, like wife, mother, partner, daughter, caregiver, educator, and more. Nothing against the bros out there, but there is something really special about a community that is created by women, for women!
A: For some people it makes a lot of sense to have the financial security of a job while you’re building your business! Our goal will be to start out with a business model that is easily scalable and works around your current job so that you can be profitable without being overwhelmed. And we will work on developing a plan for you to transition more fully into entrepreneurship over time and not get stuck in the side-hustle game!
A: We don't believe in FOMO or in making you wait for months to "open doors." The Badass Business Bootcamp runs year-round and is always open for enrollment, so you can start as soon as your application is accepted and join us on our next group coaching call!
A year from today, you could be busy pursuing your passion, serving your ideal clients, and putting money in the bank.
Or, you could still be sitting around dreaming about it. Or worse, wasting lots of time and money on piecemeal trainings and programs that don’t get you results.
Your future clients are waiting for you, and they need your help TODAY.
All talk and no action is NOT the way of the Badass!
You are BRAVE and BOLD and you know that when you commit to something with your whole heart, you will succeed.
You know this. I know this. So why wait?